- Bückner brings in-depth marketing expertise from the pro audio, automotive and consulting sectors.
- She has a proven track record of successful product launches and market expansion, positioning her to shape and execute d&b audiotechnik’s marketing strategy.
Bückner is rejoining the company, having previously held various positions at d&b audiotechnik from 2016 to 2023.
BACKNANG, Germany, 3 July 2025 - d&b audiotechnik is pleased to announce Jocelyne Bückner as new Vice President of Marketing, starting from July 1st. In her new role, Bückner will lead the company’s global marketing strategy, driving brand growth and market expansion. She will focus on developing and executing a comprehensive marketing roadmap, ensuring alignment across all territories and supporting d&b’s continued growth and innovation.
Bückner brings extensive experience in all facets of marketing, including brand management, PR, digital, performance, and product marketing. Having worked at d&b audiotechnik from 2016 to 2023, she has a deep understanding of the company’s culture, values, and spirit. Bückner is highly experienced in leadership roles and has successfully mentored and developed teams in the past. Most recently, she led Holoplot’s global marketing team.
“There’s a renewed energy and sense of direction at d&b that really resonates with me. Rejoining now feels like a natural step toward making a meaningful impact. Innovation and a people-first mindset go hand in hand at d&b and that gets me excited to be part of what’s ahead. I’m looking forward to work with the team to make marketing a true engine for growth, trust, and long-term brand equity,” says Jocelyne Bückner, Vice President Marketing, d&b audiotechnik.
“We are delighted to welcome Jocelyne back to d&b. Her drive and energy as well as her vision of how to develop d&b audiotechnik’s marketing strategy and roadmap further combined with her profound track record in execution makes her the perfect fit for this new role. She will play a pivotal role in strengthening our global and regional marketing efforts,” states Jaakko Kaivonen, Chief Revenue Officer, d&b audiotechnik.