d&b improves the accessibility of its premium audio system solutions with new online platform, d&b Direct.
German audio technology and solution company d&b audiotechnik, has announced the launch of a new e-commerce platform called d&b Direct [direct.dbaudio.com]. The platform invites venues and entertainers to take their performance to the next level with no- fee consultancy and offers direct access to industry-leading audio packages to buy online.
For installation buyers in the pilot markets, d&b Direct presents system configuration examples supported by a streamlined inquiry functionality that brings customers closer to their optimum solution faster, by connecting them directly with a partner. For mobile users in the pilot markets, the platform offers small, ready-to-ship system bundles, available to order and purchase directly online.
“At d&b, we are accelerating our digitalization efforts to deliver an online experience that benefits not only our customers, but our extensive partner network,” commented Stephan Greiner, Chief Sales Officer, d&b audiotechnik. “Our customers are looking to access premium pro sound solutions in a faster, more efficient way and d&b Direct addresses those needs. While for our partners, we continue our work towards being a leading business partners in pro audio, simplifying how they can interact with potential customers.”
The online platform offers customers flexibility, and delivers a seamless and efficient way for them to access d&b’s premium sound systems and technology. During the pilot phase, the inquiry and purchase functionality of d&b Direct will only be active for Germany, Austria and the UK. Other countries will be added gradually once pilot phase assessments have begun.
“Today marks a new chapter for our partners and customers. d&b Direct makes premium audio technology solutions more accessible,” added Greiner. “For customers in our pilot markets d&b’s transformative sound solutions are now just a click away."
d&b Direct will be available to access from the end of January. direct.dbaudio.com