d&b audiotechnik has announced a new collaboration with leading Singaporean audio and music equipment retailer Luther Music to widen market visibility in the professional musician, venue owner and high-end domestic markets.
It comes as part of d&b audiotechnik Asia-Pacific’s drive to reach out to new partners in the region. Luther Music’s centrally located, well-stocked professional retail outlets and its online store are renowned in Singapore, enjoying a loyal customer base.
The partnership, agreed as a memorandum of understanding between Luther Music owners Linus Kee and Luther Ong, and d&b Asia Pacific President Anand Narayanan, means that the store is now offering demonstrations of a range of d&b loudspeakers, amplifiers, subwoofers and accessories. These include a d&b 2.1 Stereo System, comprising two full range, 2-way 8S loudspeakers supplemented by the ultra-compact yet powerful B8 subwoofer, and the d&b 16C column loudspeaker, which has proven to be a much-desired product in a host of bar, restaurant and house of worship installations.
“This in-store and online presence partnership provides a single platform for customers to consolidate and shop for all the high-quality musical instruments and paraphernalia along with a world-class audio system,” says Narayanan. “The collaboration between d&b audiotechnik and Luther Music enables us to address mid-segment customers such as bars, restaurants, residential, houses of worship, and schools”.
So far, the reaction from our customers has simply been awe.
“So far, the reaction from our customers has simply been awe,” adds Kee. “They hear d&b in comparison with other systems and their ears don’t lie. We are impressed by the power matching between the d&b loudspeakers and the power amplifiers, which deliver consistent, powerful and pristine sound, and our customers are too. We try to feature the best-in-class for every product category, and we’re excited to have d&b lead our premium sound category of professional loudspeaker systems.”